MySpace Founders Purchase MindJolt!

Three MySpace founders, including previous CEO Chris DeWolfe, have purchased San Francisco-based casual/social gaming platform MindJolt, setting up themselves as the studio’s fresh heads and announcing plans to increase the online footprint.

VC firm Austin Ventures joined with DeWolfe, MySpace’s former monetize head Colin Digiaro, and MySpace’s former CTO Aber Whitcomb for the buy. As part of the purchase, DeWolfe’s company Platform G re-named by itself MindJolt, and two Austin Ventures partners joined the company’s board.

MindJolt aggregates several 1,300 casual games from over 1,000 developers and distributes them via Facebook, MindJolt.com, MySpace, and other social sites. The company gets to more 20 million per month active users play free online games, which it retains via social features which developers may integrate into their titles.

The company’s new owners revealed 3 initiatives designed to extend MindJolt’s online footprint: growing game monetize via brand partnerships and virtual goods, increasing MindJolt to “all relevant websites” and smartphones, and working closer with developers to create tools for their single – and multiplayer social games.

DeWolfe, who stepped down as CEO from MySpace last April as parent company News Corp. brought in new administration, will serve as CEO for MindJolt. Digiaro and Whitcomb will take on the roles of chief working officer and chief technology officer, respectively.

MindJolt founder Richard Fields will stay at the firm as head of product strategy. Josh Yguado, whose previous roles include VP of Business Development of Fox Networks and ideal planner at MTV Networks/Nickelodeon, will act as senior vice president of Business and Corporate Development at the studio.

“MindJolt has quickly become an ‘onramp’ to the Internet for the world’s independent game developers,” says DeWolfe. “We’re building out the firm to become the next generation platform for game developers.”

He adds, “Our goal is to make it even better for developers to get their games noticed and make more money from their work. At the same time we will deliver the most social and viral gaming experiences to our millions of users everywhere.”

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